
My commitment is complete – 6 months worth of weekly Sticklers. This was a test to see if a paid subscription model would be viable. The answer in a nutshell is “no”, as the numbers just don’t add up. As I’ve mentioned before, reaching the solvers of my newspaper puzzles has been very difficult, resulting in only a faithful but relatively small group of solvers (thank you!) doing the Stickler each week. In financial terms, even with a significant number of solvers making some kind of contribution or buying a Boxed Set, payments wouldn’t cover the amount of time and effort put in.
Here are some stats:
Average unique website visitors – 3000 per month
Number of people who contributed (over 6 months) – 48
Number of people who bought a Boxed Set – 53
Average number who solved each Stickler Weekly (by downloading a PDF or solving online) – 160
These are good numbers in essence but clearly there needs to be more regular visitors who contribute in some way in order for there to be any change in what’s offered, or for me to make a long-term committment.
Allowing open access (that is, no requirement to log on or register) to puzzles, hints and solutions, is a concession that ultimately reduces my ability to promote and do marketing, and to analyse exactly who is using the blog. I am currently reviewing this approach and would appreciate feedback on the subject. (BTW, if you want to be included on my mailing list but don’t want to post a comment on the blog, just email me and say hello).
After much thought I’ve decided to continue with the Stickler Weekly and its website accompaniments for the time being and I will strive to remain some kind of force in the Australian crossword industry. This may change if paid (non-crossword) work encroaches on my crossword-setting time.
How you can help:
- Tell people about the Stickler Weekly (numbers are growing, so word is getting out)
- Leave comments, ask questions, make requests on the blog: get people talking about the Stickler Weekly
- Contribute financially
- Buy a Boxed Set
Clearly Stickler Caps aren’t for everyone. If you can think of merchandise that you would buy with a Stickler logo on it, please let me know.
Thanks for doing The Stickler Weekly – it will return next week.
Best and thanks
David
The Stickler
What do you think solvers complain about the most when it comes to cryptic crosswords? Obscure words? They are up there. Imprecise definitions? No-one is happy with these. Extraneous words? Less and less so. What about poor grid design? Almost never (but it should be scrutinised more). No, it’s none of these. In my experience at the top of the list is poor anagram indicators, probably because anagrams are frequently used and setters are looking for something different so as not to be obvious. Usually a setter will use more anagram indicators (in a full or partial mode) than the rest put together, so solvers shouldn’t be surprised when they explore the edges of what’s considered acceptable. However, the same rule applies no matter what anagram indicator is used: it must directly or indirectly point to a mixing up or rearrangement of letters. Some form of contact isn’t good enough, there must be change involved.

It’s normal for new setters to mimic elements of the crosswords they solve the most, especially those crosswords appearing in major newspapers. They assume this is an acceptable approach as major publications would have style guides, editors, checkers etc to ensure a high standard of work. It’s a fair place to start, but over time setters must come to their own conclusions about what should and should not be used, and not necessarily accept that “because it’s published it must be Ok”. It’s really easy to accept crosswordese (regularly-used crossword elements that outsiders would find hard to understand) as without it setters have less to work with, however, I think it’s important to think through everything you sign your name to as a setter.
Recently I asked if people could spot what I DON’T DO in my crosswords. (My list covers the whole cryptic crossword spectrum, including the entire crossword, grid, types of clues and devices.) One poster suggested that I didn’t seem to use clue cross-referencing, and too some extent that’s true. As with all things regarding my crosswords, I have carefully considered my use of clue cross-referencing.


